Advertisement in Historical Surroundings: Heritage Conservationist - Investor - Local Government

As part of the accompanying program of the REKLAMA POLYGRAF fair, a professional discussion panel will be held on the topic of advertising in historically protected areas. Experts from the Ministry of Culture, heritage departments of cities, as well as manufacturers and advertisers will discuss the legislative framework regulating advertising in cities, reflect on the significance of advertising, heritage value, its relationship to the location where it is placed, and also present modern technologies that give advertising devices entirely new functions and possibilities.

The event will take place on May 11 in the Congress Hall of PVA EXPO PRAHA in Letňany. Participation is free as part of the ticket to the fair, which you will receive upon online registration. More: www.reklama-fair.cz/program