Accompanying program of the exhibition Public Space CZ - The City Landscape
November 22, 2017, 6:00 PM St. Wenceslas Hall of the Bethlehem Chapel Bethlehem Square 4, Prague 1
Simultaneous translation into Czech Free entry and no reservation required
The rise of social media has perhaps been the most important change in social, cultural, and economic life in the twenty-first century. It has opened a new space for design. Social media is indeed a fundamental space for design. Through various platforms, we can not only communicate and collaborate with increasingly larger groups of people but also reshape ourselves. Images, videos, texts, emojis, tweets, memes, comments, posts, and reposts are used to construct a digital personality. Before the year 2000, social media did not exist. Then came an astonishing exponential increase in the number of channels, users, connections, and speed. A few seconds have become a space for design. It is a complete transformation of the way of life that has enormous consequences for cities.
The lecture will examine social media as a new form of urbanization, as the architecture of how we live together. Social media has not only created a new kind of virtual city that has taken on many functions of the traditional city but has also redefined and restructured physical space. Today, we inhabit a sort of hybrid space between the virtual and the real world. Just like the rise of mass media at the beginning of the 20th century, social media has rewritten what is public and what is private, what is inside and what is outside. Social media transforms us and the space in which we live.
Beatriz Colomina is a professor of the history of modern architecture at Princeton University in New Jersey. In her most famous book Privacy and Publicity: Modern Architecture as Mass Media (1994), she dealt with the subject of the mediatization of architecture in connection with Adolf Loos and Le Corbusier. Her latest publication (co-authored with Mark Wigley) Are we human? – notes on an archaeology of design accompanied an exhibition of the same name at the Istanbul Biennial in 2016.
The lecture is organized by the Institute of Art History of the Czech Academy of Sciences, v. v. i. in cooperation with the Jaroslav Fragner Gallery.